Think twice before you speak!

 

Here we go with another publicity cock-up and whitewash at the FA after Sir David Richards, the Premier League Chairman, has a pop at FIFA and the Qatar World Cup.

Now I have no problem with what he was trying to say, it’s just the way he said that has caused such a fuss.

But his excuse, according to Sir Trevor Brooking (is there a theme developing here?), is that he didn’t realised he was being recorded. Now, to be honest, in my experience this stuff is really straightforward. You need to remember these three simple rules:

  1. If you are speaking at a conference, or in any other public forum, the chances are that your words will be reviewed and reported.
  2. If someone has a video camera pointed at you, the chances are that your words will be reviewed and reported.
  3. If you find yourself sat at a table, with microphones on it, facing a room full of people, the chances are that your words will be reviewed and reported.

So remember, if you are representing your organisation in a public environment, think twice before you speak. What you think is a light-hearted comment could quite easily be misunderstood by your audience, whether that’s your golf club members at the AGM, or even a local news reporter who’s come to cover a golf event.

You should always be on your guard because there is no such thing as “off the record”.

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